Constantly pitching brands can feel exhausting, especially if it feels like you’re throwing offers into the void. Burnout is REAL. But what if I told you that you don’t have to chase brand deals—you can attract them instead?

The key? Magnetic messaging. Instead of begging brands to work with you, you position yourself as someone they want to collaborate with. This isn’t just about strategy—it’s about energy, alignment, and visibility.

Here’s how to shift from hustling for deals to effortlessly attracting them.

1. Embody the Energy of a Creator Brands Want to Work With

Brands don’t just look for creators with great content—they look for creators who embody their brand values. If you want premium brands reaching out to you, start by asking:

✨ How do I want brands to perceive me?
✨ What kind of energy do I bring to my content?
✨ Does my content already align with the brands I want to work with?

Embody the Magnetic Creator ✨

Magnetic messaging is more than just marketing—it’s an energy. It’s about showing up as the version of you that brands can’t help but notice. When you post with intention, share your voice authentically, and align with the right opportunities, you naturally attract your dream brand deals—no chasing, no cold pitching, just pure magnetism.

When you embody the Magnetic Creator, your content speaks for itself. You become the kind of creator brands manifest—the one who doesn’t just create, but influences, captivates, and converts effortlessly.

 Your energy introduces you before your pitch ever will.

2. Plant the Seeds for Brand Deals (The Soft Outreach Method)

Instead of cold-pitching brands, you can plant seeds—subtle actions that put you on a brand’s radar without being pushy. Think of it like nurturing a garden: the seeds you plant today become the paid collabs of tomorrow.

Here’s how:

🌱 Organically Feature Brands in Your Content – Create high-quality, unpaid content featuring products you love (brands notice this).
🌱 Tag & Mention Brands in an Authentic Way – Avoid “Pick me!” energy—keep it natural and aligned with your style.
🌱 Engage with Brands Before Pitching – Like, comment, and share their content. Consistently showing up makes them more likely to recognize you.
🌱 Send a Casual DM Without Selling – Example: “Tried your new cleanser—obsessed! Already thinking of a fun UGC concept for it. 🤍” (This keeps the door open for future paid work.)

Action Step: Choose 3-5 dream brands and start nurturing relationships today. When brands feel like you’re already part of their community, they’re more likely to reach out when opportunities arise.

3. Build a Magnetic Personal Brand

When brands are looking for UGC creators or ambassadors, they search for people who align with their brand identity. This means your online presence should instantly communicate:

✔ Who you are (your niche & aesthetic)
✔ What you stand for (your values & brand message)
✔ What you offer (your services & expertise)

Action Step: Update your bio, pinned posts, and highlights to showcase your work and brand collaborations. A strong personal brand eliminates the need for constant pitching because your profile does the selling for you.

4. Create Content That Naturally Attracts Brands

If you want brands to see you as a perfect fit, you need to create content that makes them think: “Wow, we NEED this creator on our next campaign.”

✨ Post organic-style content featuring brands you love (even if it’s unpaid)
✨ Showcase your expertise through storytelling (ex: “Why I switched to clean beauty” instead of just “Brand collab with X”)
✨ Use keywords & hashtags brands search for (like #UGCCreator, #BrandCollab, and niche-specific tags)

Action Step: Start tagging brands in your organic content and making high-quality videos that look like ads they’d actually run. When brands see you already creating content that fits their style, they’re more likely to reach out. Plus they may even pay you to whitelist the video if it's that good!

5. Unlock the Power of Magnetic Messaging

Magnetic messaging isn’t about selling—it’s about communicating in a way that brands instantly resonate with. Your messaging is woven into every touchpoint a brand sees. From your portfolio to your social content, the way you position yourself determines whether a brand sees you as just another creator or their next creative partner. 

Shift from Passive to Powerful Messaging:

❌ Weak: “I’m a UGC creator. Let’s work together!”
✅ Magnetic: “Your brand deserves content that authentically connects with your audience & drives real results. Ready to co-create some UGC magic?”

❌ Weak: “Available for UGC.”
✅ Magnetic: “Let’s craft content that not only looks good but sells. Ready to elevate your brand’s presence? Let’s connect.”

Magnetic Phrases to Attract Brand Deals:

• “Let’s co-create content that doesn’t just blend in—it demands attention.”
• “Authenticity connects and converts—let’s make magic for your brand.”
• “High-performing content, intentional storytelling, and strategy-driven results. Let’s talk.”
• “Not just another UGC creator—your brand’s next creative partner.”

Magnetic Phrases to Include in Your Portfolio:

• "Helping brands connect, convert, and cultivate trust through UGC that feels organic—but performs like an ad."
• "I create content that makes brands unforgettable"
• "From concept to conversion: How I helped [Brand Name] increase engagement by 150%."
• "What happens when you pair strong storytelling with data-driven strategy? 2M+ views & counting."

Pro Tip: Your portfolio messaging should feel effortless yet intentional. Instead of just listing what you do, speak to how your content solves THEIR problems and why brands should choose you, what makes you stand out.

6. Leverage SEO & Visibility Hacks

Even if you have a few followers, brands can still find you—if you make yourself searchable.

✔ Use SEO-friendly captions (Example: "Testing viral clean beauty brands—here’s my honest review!")
✔ Optimize your TikTok & IG bio with searchable terms (Example: "UGC Creator | Beauty & Wellness | Paid Brand Collabs")
✔ Add a UGC portfolio link in your bio so brands can easily see your work + social proof.

7. Build Relationships, Not Just Transactions

The easiest way to attract long-term brand deals? Make real connections. Brands love working with creators who genuinely love their products, so instead of cold-pitching, try:

✨ Following + Engaging with their content (liking, commenting, sharing)
✨ Featuring them in organic content without asking for payment first
✨ Sending a DM expressing appreciation for their brand (without immediately asking for a collab) but please be genuine.

Brands take notice of creators who consistently show up in their mentions. The more familiar they are with you, the more likely they’ll reach out for paid partnerships.

8. Act As If—Before the Brands Even Arrive

Manifestation and marketing go hand in hand. If you want dream brand deals, start acting as if they’re already on their way.

• Show up confidently in your niche
• Create content with the assumption that brands will notice
• Believe that your dream partnerships are already aligning behind the scenes
• Use Affirmations for creators to shift your mindset

The more you embody the version of yourself that attracts opportunities, the faster they’ll come your way.

Final Thoughts: Brand Deals Should Come to You

You don’t have to chase brands to book partnerships—you just need to align, position, and create with intention.

- Refine your brand presence
- Plant seeds through organic engagement
- Make yourself easy to find
- Engage and nurture brand relationships

The seeds you plant today will bloom into paid brand deals tomorrow. Your dream partnerships are already orbiting you and aligning—just make sure to clear space and you’re ready to receive them.